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During the past seven years, Amanda oversaw the entirety of the organization, setting its strategy for growth, building a world-class team and leading the company’s marketing, sales, product development, operations and finance divisions. Under her leadership, the business grew over 35x, became highly profitable and secured a majority investment from Blackstone Growth, Blackstone’s platform backing the next generation of category-creating brands.
In the new year, Amanda will be taking on a new role as the CEO of OLAPLEX, an innovation and technology-driven global beauty company at the intersection of hair science and style traded on the NASDAQ.
Amanda graduated with her MBA from the Wharton School in 2006, majoring in marketing and strategic management. Prior to Wharton she began her career in finance as an investment banking analyst at Goldman, Sachs & Co and a private equity investor at Apax Partners. She came to Wharton to build a bridge into a career on the operating side of the consumer/retail world, drawn by the Jay Baker Retail Center and Wharton's expertise in a left/right brain approach to marketing and strategy.
In addition to her time at Supergoop!, she has held marketing roles at The Estee Lauder Companies and LVMH Inc, as well as returned to the investing world as an operating partner at L Catterton. In addition, Amanda is a graduate of the Aspen seminar and serves on the board of Ibotta, Inc and KIPP NYC. She is a member of YPO Manhattan and the Baker Retailing Center Directors’ Council. Amanda was named 2022 EY Entrepreneur of the Year, one of the top 25 Women in Consumer HealthTech and a Woman of Influence by the New York Business Journal.
During the past seven years, Amanda oversaw the entirety of the organization, setting its strategy for growth, building a world-class team and leading the company’s marketing, sales, product development, operations and finance divisions. Under her leadership, the business grew over 35x, became highly profitable and secured a majority investment from Blackstone Growth, Blackstone’s platform backing the next generation of category-creating brands.
In the new year, Amanda will be taking on a new role as the CEO of OLAPLEX, an innovation and technology-driven global beauty company at the intersection of hair science and style traded on the NASDAQ.
Amanda graduated with her MBA from the Wharton School in 2006, majoring in marketing and strategic management. Prior to Wharton she began her career in finance as an investment banking analyst at Goldman, Sachs & Co and a private equity investor at Apax Partners. She came to Wharton to build a bridge into a career on the operating side of the consumer/retail world, drawn by the Jay Baker Retail Center and Wharton's expertise in a left/right brain approach to marketing and strategy.
In addition to her time at Supergoop!, she has held marketing roles at The Estee Lauder Companies and LVMH Inc, as well as returned to the investing world as an operating partner at L Catterton. In addition, Amanda is a graduate of the Aspen seminar and serves on the board of Ibotta, Inc and KIPP NYC. She is a member of YPO Manhattan and the Baker Retailing Center Directors’ Council. Amanda was named 2022 EY Entrepreneur of the Year, one of the top 25 Women in Consumer HealthTech and a Woman of Influence by the New York Business Journal.