In this session, Professor Pete Fader will cover the challenges to overcome, case studies of companies making progress, and aspirations to bring AI and CTLV approaches together – plus highlighting which AI methods are becoming more commonplace in the C-suite.
Pete Fader’s career has focused on developing forward-looking models of customer value, motivating firms to use them, and developing an ever-increasing (and increasingly impactful) set of applications to demonstrate their value in a transparent, accountable manner. Professor Fader will be joined by expert panelists who will discuss AI and CTLV in action and the hurdles companies are encountering.